We began researching and working with an innovative US manufacturer to create socks that combined both performance and fashion. My mom and I worked together closely, adjusting samples until we had it just right. Now customers say that our socks are so comfortable you’ll forget you’re wearing socks! And … they come with a money-back guarantee to NEVER slip off your heel!
When we received our first order of JoJoSox, my mom simply packed the trunk of her car and hit the road calling on stores. Our market testing was a huge success, and JoJoSox was well on its way to becoming a business. We put our socks on the feet of both fashionistas and professional athletes, and they loved the combination of fashion and flare with premium performance.